El Límite del Emprendedor
Break your limits. Growing alone is impossible.
Conversations with entrepreneurs and business owners who built their company from scratch: how they started, what it cost them and what they learned along the way.
Every business has its story
Full episodes on YouTube. Tap any of them to watch it.

Javier Yap · Success is built in silence
How to go far without connections or shortcuts: around 50 scholarship applications, Cambridge and Oxford, and why success is built in silence.

Dante Ureña · Mundo del Pan
What nobody tells you about a family business: what it’s like to work, grow and make decisions when the company belongs to the family.

The story behind El Límite
Why we created El Límite de un Emprendedor: how the idea came about and what motivated us to create a space to talk about the real experiences behind every business.

Brujo's Bakery
It all started with baking at home in the middle of the pandemic. One night, 700 cookies for orders; today, a shop of their own.

Eulogio Castillo Marín
A career built on discipline and responsibility, with studies added along the way.

Raymond Power · MotoPower
The story behind MotoPower and how it grew in Panama’s motorcycle world.

Carlos Pacheco · Pa'chapas
From zero to one of the best-known Venezuelan flavors in Panama: how Pa'chapas was born.

Pa' que Henrry
From dream to reality: five years building a burger joint with passion and consistency.
Richard Machado
As the host of El Límite, I aim to go beyond surface-level stories to explore the lessons, risks and opportunities that are part of every entrepreneur’s journey.
Learn more about me →Here we don’t believe in barriers
The limit is just the beginning. Every episode is an honest conversation about what it takes to build a business, beyond what you see on social media.
The story
How it started, what pushed them to take the leap and who their first customers were.
The obstacles
What almost made them give up: money, partners, competition, fear. And how they overcame it.
The lessons
What they would do differently and what they’d tell someone who is starting today.
In-depth conversations with each guest, on YouTube.
The best moments adapted for Instagram, TikTok and Reels.
Your brand in a real conversation
A mention inside an authentic story builds more trust than an ad. We design a collaboration with you that makes sense for your brand and for the audience.
Sponsored segments
Natural mentions of your brand throughout the episode, told by the host.
Branded episodes
An episode dedicated to your brand, with content developed together with our team.
Social media clips
The key moments of your collaboration turned into clips for social media.
Does your business have
a story?
We’re looking for entrepreneurs and business owners with a real story to tell. Write to us and tell us how yours began.
[email protected]@ellimitedeunemprendedor